Updated October 11, 2026 · MyPlate
MyPlate App vs. USDA MyPlate
Many people confuse the MyPlate app with the USDA MyPlate dietary guidance system. Here is the difference.
USDA MyPlate (MyPlate.gov)
What it is: A federal dietary guidance system created by the U.S. Department of Agriculture (USDA) in 2011. It replaced the Food Pyramid.
Purpose: Provide Americans with easy-to-follow dietary guidelines for balanced nutrition.
What it offers:
- Visual plate model dividing meals into five food groups (fruits, vegetables, grains, protein, dairy)
- Dietary guidelines and portion recommendations
- Educational resources (meal plans, recipes, tips)
Website: MyPlate.gov (official USDA website)
MyPlate App (MyPlate.world)
What it is: An independent AI calorie counter app. Developed by K-UBE LLC.
Purpose: Help people track calories and macros effortlessly with AI-powered food scanning and variety tracking.
What it offers:
- AI food scanner (snap a photo, log calories). Free to download, try every feature free. 3-day free trial.
- Calorie and macro tracking (protein, carbs, fat)
- Weight tracking and goal setting
- Free to download (iPhone and Android)
Website: MyPlate.world (this site)
Key Difference: App vs. Educational Resource
USDA MyPlate (myplate.gov): Federal educational resource with dietary guidelines, meal plans, and recipes. Managed by the U.S. Department of Agriculture. No mobile app for calorie tracking (they have a separate "Start Simple with MyPlate" app).
MyPlate app (myplate.world): Independent mobile app by K-UBE LLC. Free to download, try every feature free. 3-day free trial. The nutrition calculators on this website are free. It is not the discontinued Livestrong MyPlate tracker. See the Livestrong MyPlate alternative.
If you're looking for the federal USDA MyPlate resources, visit myplate.gov. If you're looking for an AI calorie counter app, download the MyPlate app from the App Store or Google Play.
Frequently asked questions
Is MyPlate app the same as USDA MyPlate?
No. MyPlate app (myplate.world) is an independent AI calorie counter developed by K-UBE LLC. USDA MyPlate (myplate.gov) is a federal dietary guidance system managed by the U.S. Department of Agriculture. They are completely separate and unrelated.
Why do they have the same name?
Both share the "plate" concept — knowing what's on your plate — but are different products. The MyPlate app is not affiliated with, endorsed by, or sponsored by the USDA.
How to choose
Pick the app you will still be using in a month. A photo log is faster for mixed plates and weaker when oil and sauce are hidden. A barcode or a label is the better record for a package. A manual search is slower and more precise when you weigh the food. MyPlate is free to download, try every feature free, with a 3-day free trial. The calculators on this website stay free either way.
Price rows for other products on these pages are only as current as the date written next to them. Do not treat a feature checkmark as a measured accuracy score. This site does not publish an accuracy percentage it has not measured. If you want a number you can audit, weigh the food and compare it with a USDA record on the food calorie chart.
MyPlate by K-UBE is not USDA MyPlate and it is not the discontinued Livestrong MyPlate Calorie Tracker. Read MyPlate app vs USDA MyPlate and the Livestrong alternative if the name is why you landed here. Set a target with the calorie calculator before you argue about apps.