Updated October 11, 2026 · MyPlate
MyPlate vs. Lose It!
Lose It! is a popular calorie counter with a clean design and gamification features (challenges, badges). MyPlate is a newer alternative focused on effortless AI-powered food tracking.
Key Differences
| Feature | MyPlate | Lose It! |
|---|---|---|
| Pricing | Free to try, 3-day trial | Free tier, $79.99/year premium |
| AI Food Scanner | ✓ Photo logging | Premium ($79.99/year) |
| Barcode Scanner | ✓ | ✓ Free |
| Challenges & Gamification | ✗ | ✓ Premium |
Why Choose MyPlate Over Lose It!?
AI Photo Scanning
MyPlate offers AI photo food scanning. Lose It! requires premium ($79.99/year, checked Oct 2026) for the Snap It photo feature.
Simple Focus
Lose It! includes gamification (challenges, badges) and social features. MyPlate focuses on fast food logging.
4. Clean & Simple
Both apps have clean designs, but MyPlate is even more minimal — no gamification, no social features, just effortless food tracking.
When to Use Lose It!
Lose It! may be better if you:
- Want challenges and badges to stay motivated
- Prefer a social community for accountability
- Need advanced goal-setting (calorie cycling, carb cycling)
For most people looking for a simple, free calorie counter with AI scanning, MyPlate is the better choice.
More Comparisons
How to choose
Pick the app you will still be using in a month. A photo log is faster for mixed plates and weaker when oil and sauce are hidden. A barcode or a label is the better record for a package. A manual search is slower and more precise when you weigh the food. MyPlate is free to download, try every feature free, with a 3-day free trial. The calculators on this website stay free either way.
Price rows for other products on these pages are only as current as the date written next to them. Do not treat a feature checkmark as a measured accuracy score. This site does not publish an accuracy percentage it has not measured. If you want a number you can audit, weigh the food and compare it with a USDA record on the food calorie chart.
MyPlate by K-UBE is not USDA MyPlate and it is not the discontinued Livestrong MyPlate Calorie Tracker. Read MyPlate app vs USDA MyPlate and the Livestrong alternative if the name is why you landed here. Set a target with the calorie calculator before you argue about apps.